Writing about ads that book jobs
Facebook and Instagram advertising for cleaning companies, roofers, dental and chiropractic practices and med spas. Written for owners, not for marketers.
Why Ads Manager undercounts your leads, and what that mistake costs you
A cleaning company owner was about to switch off a campaign that was working. His dashboard said nine leads. His inbox had thirty one. Here is why the gap exists, and why it damages performance rather than just reporting.
Read it →More coming. If there is something you want covered, message me on WhatsApp at +1 307 430 1662 and I will write it.